Sector
D2C | B2B
Startup | Consulting
Domains
Industrial Design
Design Strategy
Service Design
Showcase
2016-2022 | D2C Product Design
Memory Magnets
Designing re-usable personalised magnets for D2C experience economy
Product Strategy
Industrial Design
Business Impact
over
3.00K
units sold
User Impact
3.00
CSAT
2024 | Graduation Project
Cognitive Data in Design
Process intervention to integrate cognitive user data in journey maps - Researching designer affinity
User Research
Service Design
Usability
3%
SUS
Business Impact
enables
inclusive design
2023 | Master's Project
Vantage Life
Service for building van life community and finding safe spaces to park
User Research
Service Design
Design Strategy
Business Impact
3.00M
potential users
User Impact
↑ community
↑ safety
↑ joy
Social Impact
↑ resource sharing
↓ isolation
Testimonials
"… Sreeniza is one of the most creative minds I’ve come across. She has an incredible ability to turn ideas into powerful, tangible outcomes while keeping every detail thoughtful and purposeful. What truly sets her apart, though, is her patience. She listens deeply, understands perspectives, and ensures that the final work not only meets expectations but surpasses them.
To have seen her brilliance both as a colleague and now as a service partner has been a rare privilege. Her consistency, creativity, and commitment shine through in every interaction. I would highly recommend Sreeniza to anyone looking for a professional who brings both imagination and integrity to the table."
Atul Kabra, Founder Doodle Kabra
client of Sreeniza
"… she demonstrated exceptional leadership in managing a portfolio of over 300 products. One standout project she handled with remarkable ease was the collaboration with Chennai Super Kings, showcasing her ability to seamlessly manage high-profile initiatives.
Sreeniza consistently showed a proactive approach and great attention to detail, bringing innovative, out-of-the-box ideas to the table. Her patience and empathy made her a strong pillar for the team, fostering a collaborative and motivated work environment…"
Laya Keerthi, Founder
managed Sreeniza
"… an excellent manager. I was working under her supervision for two years. She sets realistic goals and gives reasonable deadlines to complete those goals. Plus, she is a good listener and always pays attention to the details. She is not only supportive and approachable but also deeply invested in the personal and professional development of her team. I can confidently say that she is an exceptional leader and mentor. Sreeniza has a unique talent for inspiring her team to think creatively and approach challenges from new and innovative angles. I am incredibly grateful for the opportunity to learn from such a forward-thinking and supportive leader.
Rupica Grace, Product Developer
Reported to Sreeniza
